Web Content Management System

An underlying admin area forms the basis for our array of bespoke Content Management Systems. Magic has 2 bespoke ‘products’ that are capable of powering most online database systems. Magic’s own technical development staff has developed both systems in-house. They are as follows:< br />

Magic CMS

This system is an ASP developed content management system, designed to allow full access to your website. The Magic CMS system allows our clients to take control of site templates, database content, top level categories, META data, mailing data, imagery, as well as all main content for all designated pages. Our system has been used by recruitment consultancies, e-commerce stores and corporates – all wanting to retain a level of access over ever changing site content or products.

The system allows for multiple tiered administration access to various areas of designated site content. User permissions and varying levels of access rights are simply set by the System Administrator – all via an easy to use (and secure) web based back end. Magic CMS system tracks access, user updates and can automatically email the System Administrator of any information.

The E-commerce modules of our CMS cover a wide range of features, these range from;

  • Full catalogue configuration (category management, brand management, product management, related items, accessories)
  • Top selling products
  • Special offers
  • E-voucher and discount code management
  • Order management including full order details, office notes, customer notification, printable invoice and packing slips, order archive and order export
  • Utilities including Selective Data export as xml in formats compatible with popular syndication services like Froogle (Google Product Search) and Kelkoo
  • Product data export, stored search data export, customer detail export
    Page content management; the ability to update copy and images on the website
  • Banner management allowing the upload and assigning of promotional/advertising links and messages throughout the site
  • Reports facility allowing export of Sales orders, products ordered, products viewed, categories viewed
  • The beauty of using a bespoke CMS platform is that the system can easily be modified for any individual client requirement. This makes the system future proof and gives our client base a certain piece of mind as they will invariably just undertake system upgrades as and when new marketing requirements are considered.

    To find out more contact our Business Development and Web Content Management System team on Norwich – 01603 252555 or fill in our online enquiry form.

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